Rise and Fall: Is Instagram Dying?

Rise and Fall: Is Instagram Dying?

Instagram is arguably the most well-known app. This article asks the question: “Is Instagram Dying?” The answer is sort of, but not really. The app has so many more features than we can list here, but one of them could be the reason why it will soon die – a lack of people to use the platform.

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Introduction to Instagram

Instagram was founded in 2010 and quickly became a popular platform for sharing photos and videos. It currently has over 1 billion monthly active users and continues to grow in popularity. While Instagram continues to be a popular platform, there are several reasons why it may be declining in popularity. 

Instagram has been struggling with a lack of innovation. In recent years, Instagram has released few new features, instead focusing on fixing existing problems. This has led to the platform becoming less user-friendly and more complex. Additionally, many people are now using other social media platforms, such as Facebook and Twitter, which have been developing more features than Instagram. 

Another issue is that Instagram is available only on mobile devices. This limits its appeal to a large audience, especially those who use smartphones rather than laptops or desktop computers. Finally, advertisers are migrating their budgets away from Instagram due to competition from other social media platforms. Together, these factors combine to make it likely that Instagram will see a decline in popularity in the near future.

Who’s Using Instagram?

Instagram is a globally popular photo and video sharing app with over a billion active users. But despite its popularity, Instagram has been struggling lately and it looks like it may be on the verge of dying.

What’s Wrong with Instagram?

There are several reasons why Instagram might be on the verge of death. The first reason is that Instagram isn’t profitable, so Facebook doesn’t seem to care about it as much as other platforms. Second, people are moving towards social media platforms that are more interactive and fun, like Facebook and Twitter. Finally, there’s competition from Snapchat, which seems to be overtaking Instagram in terms of popularity.

Choices for Those Who Wouldn’t Want to Leave Instagram

For those who don’t want to leave Instagram, there are several alternatives available. First, you can continue using Instagram but focus on posting shorter videos rather than long ones. This will make your posts less complicated to manage and viewers will have easier access to the content they want. You can also use tools like Bitmoji or Zoombi to create more personalized posts. Finally, you can also make your content more digestible by taking advantage of an Instagram feature called posting in text. This gives you the opportunity to type your message instead of speaking it out loud while also saving time.

How Does Instagram Make Money?

Instagram’s revenue comes from a variety of sources. The app makes money through advertisements, in-app purchases, and subscriptions. In 2018, Instagram reported $5.5 billion in total revenue. Most of this was from advertising revenues, which accounted for 47% of the total. In-app purchases made up 27% of the total, while subscriptions brought in 19%.

Characteristics of Everyday Users

Instagram is one of the leading social media platforms, with over 800 million users around the world. The platform has a lot to offer its users, including opportunities for communication and networking. It is no wonder then, that so many people use Instagram every day. But is it growing? And what are the reasons for its decline? In this blog post, we will explore these questions and provide insights into the characteristics of everyday Instagram users.

First of all, let us take a look at the profile of an average Instagram user. They are generally young (between 18 and 34 years old), interested in fashion and beauty, and enjoy using the app to share raw pictures and creative content. They are also quite active on the platform; on average, they visit it five times a day.

While these characteristics are certainly not unique to Instagram users, they are notably different from those of other social media users. For example, Facebook users are more likely to be older, less interested in fashion and beauty, and less active on the platform. This means that Instagram is particularly attractive for younger people who want to keep up with current trends and communicate with like-minded people online.

Additionally, many iPhone users are enthusiastic adherents of the platform, and they tend to post photos that showcase their interests, tastes, or ambitions. This reveals that many young people enjoy making the most of their mobile devices. 

Instagram Usage Patterns Over the Years

Instagram is known for being a platform for people to share photos and videos with their friends, family, and other people they follow. However, in recent months the number of Instagram users has decreased drastically. In March of 2019, the Instagram app had 50 billion minutes used, but by June it had only 25 billion minutes. This drastic decrease in usage could mean that Instagram is dying. 

There are many different reasons for the decrease in Instagram use. Some people believe that the change from a chronological feed to a feed that shows posts in reverse order (called “stories”) led to a decrease in users. Stories were unpopular because they took up more space on the user’s screen and were difficult to navigate. Another reason for the decrease in users may be that people are moving away from using social media platforms altogether and instead using Snapchat, Liveleak, and FaceBook Messenger more often. Whatever the reasons may be, it seems that Instagram is slowly dying and may not be around for much longer.


Instagram seems to be dying a slow and painful death. However, there are some possible explanations for its dropping numbers that don’t seem too bad on the surface. First, Facebook has been gobbling up a ton of Instagram users in recent years. As a result, people may be turning to Facebook instead of Instagram for their social media needs (or maybe they just don’t use Instagram as much). Second, Snapchat is increasing its focus on Stories – which is likely taking away users from Instagram Stories. And finally, people might be spending less time on their phones overall and choosing to spend more time online or offline. Of course, all of this could change at any moment so it would definitely be worth monitoring Instagram’s numbers closely!

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